Women who lead small teams, somewhere around three to twenty-five people. You own the business, or you’re the one running operations or marketing. Service businesses, family-owned businesses, agencies and consultancies, nonprofits with a real budget, and companies in industries like mining and healthcare. Your team is already using AI. It’s just not going anywhere yet. You’re not a skeptic and you’re not a beginner. Nobody’s shown you where to point it.
Plenty of people outside that description hire me and it works out fine. It’s just not who I’m writing for.
Where I’m not the right fit: solo founders without a team, large organizations, government agencies, developer tooling, or anyone who wants a consultant to own this long-term. If that’s you, I’ll say so on the call rather than take the work.